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Technology report · Marketing automation

Marketo usage report

Marketo, a marketing automation tool, was detected on 437 of the 66,086 websites we scanned, a share of 0.7%. Where we could identify an industry, Software and SaaS companies make up the largest group, and most Marketo sites also run Google Tag Manager. The data is dated 2026-10-28.

Industry is known for 87 of the Marketo sites. Within that group, Software and SaaS accounts for 46.0%, or 40 sites, well ahead of Manufacturing and industrial at 8.0% (7 sites). E-commerce and retail follows with 6.9% (6 sites), then Marketing and advertising with 4.6% (4 sites) and Consulting and professional services with 3.4% (3 sites).

The technology stack around Marketo is led by Google Tag Manager, found on 84.7% of these sites (370 sites). PHP appears on 50.1% (219 sites), jQuery on 48.3% (211 sites) and Cloudflare on 47.6% (208 sites). WordPress runs on 38.0% (166 sites), Yoast SEO on 29.5% (129 sites), jsDelivr on 27.5% (120 sites) and Google Fonts on 24.0% (105 sites).

Version detail is not available here: 0 sites had a detectable Marketo version, so no version breakdown is shown. The industry percentages are calculated only from the 87 sites with a known industry, not from all 437 Marketo sites, so read them as a picture of that subset.

Industries using Marketo

IndustryWebsitesShare of 87 classified
Software and SaaS4046%
Manufacturing and industrial78%
E-commerce and retail66.9%
Marketing and advertising44.6%
Consulting and professional services33.4%

Technologies used together with Marketo

TechnologyWebsitesShare of Marketo sites
Google Tag Manager37084.7%
PHP21950.1%
jQuery21148.3%
Cloudflare20847.6%
WordPress16638%
Yoast SEO12929.5%
jsDelivr12027.5%
Google Fonts10524%

Example company websites

jrebel.com, marines.co.jp, practicalpainmanagement.com, anymeeting.com, gurobi.com

FAQ

How many websites use Marketo?
We detected Marketo on 437 of the 66,086 websites scanned, which is a share of 0.7%. The data is dated 2026-10-28.
Which industries use Marketo most?
Among the 87 sites with a known industry, Software and SaaS leads with 46.0% (40 sites). Manufacturing and industrial follows with 8.0% (7 sites), then E-commerce and retail with 6.9% (6 sites).
What other technologies do Marketo sites run?
Google Tag Manager is the most common companion at 84.7% (370 sites). PHP (50.1%), jQuery (48.3%), Cloudflare (47.6%) and WordPress (38.0%) also appear on many Marketo sites.
Which Marketo versions are in use?
No version data is available. We found 0 sites with a detectable Marketo version, so this page cannot show which versions are running.

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