TidyToolsData reports · data of

Technology report · Advertising

Outbrain usage report

Outbrain, an advertising technology, was detected on 147 of the 66086 websites we scanned, a share of 0.2%. Where the industry is known, it sits mostly on news and media sites. It usually appears next to Google Publisher Tag, jQuery and header bidding tools. The data is dated 2026-10-28.

Industry data is available for 27 of the 147 sites. News and media dominates with 20 sites, or 74.1%. Finance and banking, HR and recruiting, and personal sites each account for 2 sites, or 7.4% apiece. E-commerce and retail has 1 site, or 3.7%. With such a small known sample, these percentages are rough.

The most common companion technology is Google Publisher Tag, found on 96 sites (65.3%). jQuery follows on 87 sites (59.2%), then jQuery Migrate on 63 (42.9%) and Google Tag Manager on 61 (41.5%). Prebid.js appears on 60 sites (40.8%), and Amazon Publisher Services on 57 (38.8%). Together these show a heavy advertising setup around Outbrain.

Other frequent companions are the Facebook SDK on 58 sites (39.5%) and Google Hosted Libraries on 50 sites (34.0%). We have no version data for Outbrain: the count of sites with a detected version is 0, so this page cannot say which releases are in use.

Industries using Outbrain

IndustryWebsitesShare of 27 classified
News and media2074.1%
Finance and banking27.4%
HR and recruiting27.4%
Personal sites27.4%
E-commerce and retail13.7%

Technologies used together with Outbrain

TechnologyWebsitesShare of Outbrain sites
Google Publisher Tag9665.3%
jQuery8759.2%
jQuery Migrate6342.9%
Google Tag Manager6141.5%
Prebid.js6040.8%
Facebook SDK5839.5%
Amazon Publisher Services5738.8%
Google Hosted Libraries5034%

Example company websites

jomo-news.co.jp, guardian-series.co.uk, ipswichstar.co.uk, cairnspost.com.au, herefordtimes.com

FAQ

How many websites use Outbrain?
We detected Outbrain on 147 of the 66086 websites scanned, which is a 0.2% share. The data is dated 2026-10-28 and covers only the sites in our scan.
Which industries use Outbrain most?
Among the 27 sites with a known industry, news and media leads with 20 sites (74.1%). Finance and banking, HR and recruiting, and personal sites each have 2 sites (7.4%), and e-commerce and retail has 1 site (3.7%).
What technologies are commonly found alongside Outbrain?
Google Publisher Tag is the most frequent, on 96 sites (65.3%), followed by jQuery on 87 (59.2%), jQuery Migrate on 63 (42.9%), Google Tag Manager on 61 (41.5%) and Prebid.js on 60 (40.8%).
Which versions of Outbrain are in use?
This page cannot say. The number of sites with a detected Outbrain version is 0, so no version breakdown is available from our scan.
What type of technology is Outbrain?
Outbrain is classed in the Advertising category. The companion tools found on its sites, such as Prebid.js and Amazon Publisher Services, also relate to advertising.

Check your own list

Run the same detection on the websites you care about, or browse popular sites in the Tech Stack Index.

Detect tech stacks on Apify