Comparison · Analytics
Google Analytics vs Yandex Metrica: which do popular websites use?
As of 2026-10-02, Google Analytics is detected on 1,670 of 7,859 popular websites (21%) and Yandex Metrica on 267 (3.4%): Google Analytics is 6.3x as common. 53 sites use both.
Adoption at a glance
| Google Analytics | Yandex Metrica | |
|---|---|---|
| Sites using it | 1,670 | 267 |
| Share of 7,859 sites | 21% | 3.4% |
| Share of the top 1,000 sites (710 readable) | 17% | 4.5% |
| Only this one of the two | 1,617 | 214 |
Both: 53 sites. Detected on 2026-10-02 from the home page; a technology that leaves no trace there is not counted.
By site sector
| Sector | Sites | Google Analytics | Yandex Metrica |
|---|---|---|---|
| Other | 6,305 | 21% | 3.4% |
| News | 347 | 19% | 2.0% |
| Entertainment | 314 | 36% | 7.6% |
| Education | 246 | 19% | <0.1% |
| Government | 241 | 22% | 0.8% |
| Technology | 133 | 7.5% | <0.1% |
| Finance | 97 | 13% | 7.2% |
| E-commerce | 93 | 14% | 6.5% |
Share of the sector's sites using each technology; sectors with at least 50 sites.
By top-level domain
| TLD | Sites | Google Analytics | Yandex Metrica |
|---|---|---|---|
| .com | 4,138 | 21% | 1.5% |
| .org | 437 | 21% | 0.7% |
| .net | 333 | 29% | 2.7% |
| .ru | 258 | 8.5% | 58% |
| .jp | 189 | 16% | <0.1% |
| .io | 185 | 22% | 1.6% |
| .de | 180 | 1.7% | <0.1% |
| .edu | 159 | 18% | <0.1% |
| .gov | 110 | 21% | <0.1% |
Top-level domains with at least 100 sites.
Most popular sites using only Google Analytics
- roblox.com #29
- ui.com #49
- snapchat.com #55
- base.org #75
- creativecommons.org #82
- sourceforge.net #107
- un.org #156
- stanford.edu #169
- businessinsider.com #199
- oup.com #238
- cornell.edu #257
- porkbun.com #305
- viber.com #312
- kick.com #315
- itch.io #325
- imgur.com #334
- mediafire.com #341
- zillow.com #345
- pccc.com #376
- pendo.io #385
Most popular sites using only Yandex Metrica
- ok.ru #131
- netangels.ru #167
- timeweb.ru #179
- ivi.ru #217
- avito.ru #269
- consultant.ru #309
- rt.ru #361
- rustore.ru #520
- tabor.ru #565
- rutube.ru #579
- litnet.com #602
- jino.ru #635
- funpay.com #638
- varzesh3.com #646
- ficbook.net #672
- max.ru #701
- rambler.ru #792
- moe.video #823
- beeline.ru #858
- 1c.ru #880
Each technology
FAQ
- Which is more popular, Google Analytics or Yandex Metrica?
- As of 2026-10-02, Google Analytics is detected on 1,670 of 7,859 popular websites (21%) and Yandex Metrica on 267 (3.4%): Google Analytics is 6.3x as common. 53 sites use both.
- Which do the most popular websites prefer?
- Among the 710 sites of the top 1,000 that we could read, 123 (17%) use Google Analytics and 32 (4.5%) use Yandex Metrica.
- Can a website use both Google Analytics and Yandex Metrica?
- Yes: 53 of the 7,859 sites show both (0.7%); 1,617 show only Google Analytics and 214 only Yandex Metrica.